May 28, 2021
Jay Goulart, founder of Big Philanthropy, speaks to us about how to solicit major gifts for your school by following a specific formula and the importance of getting comfortable with having these conversations as a Head. He takes us through “the art of the ask” and the three important components that every Head...
May 20, 2021
The world has been upended by the rise of social media and with it so has communication and marketing at your school. In this episode, we discuss ways in which you can empower your school marketing team to wrangle it well, including how to ensure accountability without smothering creativity.
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May 13, 2021
“We serve our School by understanding what it is today and imagining what it might be tomorrow.” So states the communication for change manifesto penned by Dr David Willows and his team at The International School of Brussels. David joins us to talk about the why and how of ‘unlearning advancement’ and what...
May 6, 2021
Your current and prospective parents are not only changing how they research, review and buy a school for their children, but they are also changing what they value most. It is no longer just the ‘product’ … it is the experience. In this episode, we discuss what the experience economy is and why you can’t ignore...