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smj: school marketing journal

Jun 17, 2021

No two school brand narratives are exactly the same. Following on from podcast SMJ064, we continue the discussion of the various frameworks you can use to successfully tell your school’s story. Which one best reflects your school? Do your leadership and marketing teams share your clarity?

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Jun 10, 2021

With Generation Alpha starting to enter secondary education, McCrindle’s Ashley Fell joins us to discuss what makes them different to Generation Z and what that means for school Heads. Focusing on insights of direct relevance to you, she shares some of the findings of Generation Alpha; Understanding Our Children and...


Jun 3, 2021

No two school brand narratives are exactly the same but almost all of them fall within a handful of frameworks. In this first of two parts, we discuss what these look like and how you can get it right for your school.

Get in touch at smj@imageseven.com.au