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smj: school marketing journal

Jul 27, 2023

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

How do you, as a Head, create distinction to attract and retain customers while standing out in a competitive marketplace? Globally recognised marketing authority and author Scott McKain joins us share key advice from his latest book The Ultimate...


Jul 20, 2023

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

Every school is looking for a competitive advantage … and if you aren’t, then you should be!
There are many sources of competitive advantage, yet Heads often fall short of using their expertise to stand out. In this episode, we discuss how you can...