Preview Mode Links will not work in preview mode

smj: school marketing journal

Oct 26, 2023

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

At the very essence of every decision you make as a school Head is your school community. As a Head, your ability to listen to the community’s voice goes a long way to contributing to the success of a project. This episode, we discuss why it is...


Oct 19, 2023

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

To understand what your school brand is, you need to first understand what a ‘brand’ is. In this episode we discuss some of the misconceptions on what a brand is, and how these misunderstandings can affect the way school Heads manage their brand. We...


Oct 12, 2023

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

 

Having recently returned from the AHISA Biannual Convention, we recap some of the conversations we had with school Heads while there. We go through the some of the recurring themes we encountered, from the difficulty of hiring and professional...